Gwiksoft · Human Strategy + AI
Performance marketing that lowers CAC and grows profitable revenue
Meta-first growth for modern D2C brands. We fix signal quality (Pixel + CAPI v2), build a creative system, run hypothesis-driven tests, and deliver an analytics-first roadmap so you can scale with confidence.
Foundation First
Pixel/CAPI, GA4, UTM & data contracts
Creative System
Iterative UGC + brand films → higher CTR & CVR
Measure & Scale
Actionable dashboard: CAC → ROAS, test cadence & kill rules
Proven: 10 years combined D2C & growth experience • Trusted by 200+ founders • 500+ enrolled in our programs
Trusted by
200+ founders · 500+ enrollments · 10 years combined experience
What we do
A single sprint to fix signals and launch scaleable tests.
Tracking & Infrastructure
Pixel + CAPI v2, GA4, UTM governance, data contracts.
Campaign Architecture
Prospecting + retargeting stack, budget guardrails, audience frameworks.
Creative System
UGC + brand films, briefs, rapid variant testing.
Testing & Learning
Hypothesis backlog, holdouts, kill rules, incremental checks.
Analytics & Dashboard
Unified CAC → ROAS dashboard and weekly insights.
Funnel Handshake
Landing page & checkout fixes that amplify ad performance.
30-day ramp (example)
Week 1
Audit, pixel/CAPI, naming & plan
Week 2
Launch prospecting + retargeting, first creative set
Week 3
Optimize pacing, test new angles, landing tweaks
Week 4
Scale winning sets, exclusions, next sprint plan
Recent wins
Ushara — 925 Silver
Server CAPI + angles → CTR lift, CAC reduction; sustained 2× within 3 months.
Knide — Apparel
Creative laddering + Advantage+ mix → scaled without CAC drift.
Branche — Lifestyle
Catalog DPA tests & hooks → improved ATC% and ROAS clarity.
Plans
FAQ
What budgets? Starter works up to ₹1L/month ad spend; Growth & Scale suit larger budgets.
When to expect signals? Initial signals in week 2–3; stability and scale in 4–6 weeks depending on fit & approvals.
Are creatives included? Yes — briefs, edits, and test variants; production/UGC are add-ons.
Ready to turn ads into growth?
Tell us about your brand — we’ll reply with a sprint plan and forecast.
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