Gwiksoft
Human Strategy + AI Intelligence
We don’t “run ads.” We manufacture compounding growth systems—where brand, product, data and code conspire to lower CAC, raise LTV, and make tomorrow cheaper than today.
Mission
Our mission is simple: turn uncertainty into systems. We fuse brand insight with engineering discipline to build measurable growth loops for modern commerce— Shopify builds, performance funnels, and AI automations that compound.
- Design for decisions, not vanity.
- Engineer for speed, signal, and scale.
- Measure what survives contact with reality.
Story Beat
“The Brand That Built a System”
A founder arrives with rising costs, siloed tools, and a checkout that leaks at every step. We map the funnel, kill noise, and wire real-time feedback: ad → PDP → cart → checkout → retention. Every click becomes a signal. Signals become sprints. Sprints become a system. And systems compound.
Act II
Vision
A world where every growth decision is instrumented— where your brand’s story talks to your data warehouse, your ads talk to your product pages, and your customers talk to AI agents that actually solve problems. Our endgame: profit-first, self-improving commerce systems.
Category insight, creative craft, and shopper psychology.
CAPI v2, server-side events, LLM agents, and growth dashboards.
Why no one does what we do
- Agency speed + consultancy discipline in one team.
- Full-stack build: theme, app, data, ads, CRO—under one P&L.
- Proof culture: every story must show up in the numbers.
Act III
Process (from fog → flywheel)
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1
Field Notes → Hypothesis
Founders’ truths, product edge, and category physics. We translate them into testable growth beliefs.
Deliverable: One-pager with North-Star Metric, guardrails, and “what we will not do”. -
2
System Design
Shopify architecture, speed, trust, PDP science. CAPI v2 + server events + analytics schema.
Deliverable: System Map (ads → PDP → cart → checkout → CRM). -
3
Creative Physics
UGC briefs, angles, offers, and thumbstop logic. We write for the scroll and design for the cart.
Deliverable: 6-ad pack with hooks matched to PDP blocks. -
4
Launch with Telemetry
Bid strategy w/ cost guardrails. Every event verified server-side. Dashboards show CAC, CTR, ATC%, CVR, ROAS.
Deliverable: Growth Dashboard Lite (live in week 1). -
5
Tight Feedback Loops
Daily signal review → weekly pivots. Kill under-performers; scale the compounding loops.
Deliverable: Weekly loop report with next moves. -
6
The Flywheel
Retention mechanics, post-purchase UX, first-party data leverage, and AI agents that actually resolve tickets.
Deliverable: Retention pack + agent SOPs (month 2–3).
efficiency lift seen in first quarter on typical stacks
to telemetry-clean launch & dashboard v1
the only story that matters to compounding growth
Unit of Cognoxvault Solution Pvt. Ltd.