CRO & Development

CRO & Development — experiment, build, ship

Full-funnel testing + app-free Shopify builds to compound conversion gains and site speed.

₹49,999/month
No lock-in. Cancel anytime. Infra/tools billed separately if needed.
  • 4 CRO hypotheses/month — LPs, PDPs, cart & checkout
  • Custom sections & app-free features — badges, bundles, offers
  • Speed & Core Web Vitals — LCP, CLS, TBT optimization
  • Analytics, tracking & A/B infra — GA4, Meta, server events
Hypothesis Variant Build A/B Run Analyze Ship Winner

Roadmap: your first 30–60 days

Tight weekly sprints to validate ideas and ship code safely.

Chronology

Instrumentation & Baselines

GA4 + Meta events, server-side CAPI, speed audit, hypothesis backlog.

Days 0–3

Sprint 1 (2 Tests)

LP/PDP variants, UX micro-copy, badges/offers; launch A/B with guardrails.

Days 4–10

Speed & CWV Fixes

Code splitting, image policies, app removal → theme features, LCP/CLS.

Week 2

Sprint 2 (2 Tests)

Cart/checkout flows, bundles, offer trees; analyze uplift & ship winners.

Week 3

Review & Roadmap

Sprint review, code cleanup, rollbacks if needed, plan next 60–90 days.

Week 4

Focused KPIs

Measure impact with technical + commercial signals.

ATC%

Lift via PDP/LP & cart nudges.

CVR

Checkout flow & offer clarity.

LCP (s)

Hero, images, critical CSS.

CLS

Layout stability fixes.

Revenue / Visitor

Commercial outcome of changes.

KPIs sync from GA4 + Ads + Shopify & CWV once experiments run.

Who should buy this plan

  • Brands ready to ship variants weekly.
  • Teams wanting app-free features & speed.
  • Stores with traffic but stalled conversion.
  • Founders who want measurable CRO + clean code.

Tech stack & practices

  • DEV Shopify (Liquid + Tailwind), app-free components, section schema where needed.
  • DATA GA4, Meta CAPI v2, server events, UTM governance.
  • OPT Image policies (AVIF/WebP), lazy/hydration strategy, code splitting, app diet.
  • QA Staging → feature flags → monitored rollouts, rollback plan.

In 30–60 days you’ll have

Winning Variants

At least 2 shipped winners impacting ATC%/CVR.

Faster Store

Green CWV targets with app-free replacements.

Clean Analytics

Trustworthy tracking + experiment logs.

FAQs

How do you choose hypotheses?

We prioritize via impact × confidence × effort using analytics, heatmaps, and user feedback.

Will changes affect SEO or theme integrity?

We ship to staging with flags, preserve semantic HTML, and maintain liquid sections to stay update-safe.

Do you replace apps?

Where feasible, yes—badges, bundles, offers, and UX elements are coded app-free to cut bloat and cost.